Saturday, December 14, 2024

Words of the Year 2024 | Brain Rot and Manifest

This blog task assigned by Dr.Dilip Barad sir. Here is the link to the professor's blog for background reading: Click here 
The Words of the Year 2024 reflect significant cultural and societal trends as recognized by major dictionaries:

1. "Brain Rot" (Oxford):

This term addresses We concerns over mental and intellectual decline linked to excessive consumption of trivial online content. Its usage surged by 230% between 2023 and 2024, emphasizing growing awareness of digital overconsumption and its effects.

2. "Manifest" (Cambridge):

Chosen due to its widespread use in discussions of visualization and affirmations, often linked to achieving goals. This word gained prominence through platforms like TikTok, where hashtags and videos showcased its popularity in self-help contexts.

3. Additional notable mentions include "Brat" (Collins), highlighting a bold, independent attitude inspired by pop culture, and "Enshittification" (Macquarie), describing the decline of online platforms due to profit-driven decisions.

These selections reveal the intersection of digital culture, self-improvement movements, and societal critiques in shaping modern language trends.

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